Set your ICP & keywords

ICP filters narrow leads by role, follower range, bio keywords, geography, and language.

Intent keywords are phrases people use when they need your product: "alternative to [competitor]", "looking for a tool", "tired of doing X manually".

Start with 5–10 high-intent phrases rather than broad category terms. Broad terms create noise.

Review which keywords produce replies after one week and prune low performers.